The sisters Andrea, Paula and Malena De La Torre are the founders of the Mexican brand Aurelia Parrondo and curators of the store. They imagined a creative space where unique designs & art pieces could dialogue.

The store highlights their brand's Charro aesthetic and honours the ethical slow fashion principles they abide by.

They create links between international designers and artists, who share the same philosophy as their brand, with the intention of forming collaborations and exchanges between creatives.